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Unread 02-29-2008, 11:02 AM
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Promoting Books and their Authors

Video Trailers to Promote Book Authors

Find out more from the key players, including the director of the first book trailer.

The back of book blurb has been the traditional method of capturing the imagination of readers…until now.

The launch of the first ever book trailers are set to change the industry for good and bring books to life before they are even published.

This new trend hopes to attract a new audience who wouldn't otherwise have heard of the author.

Three up and coming student directors from the National Film and Television School (NFTS) have been selected by a panel of judges, to produce a 90 second film based on three forthcoming books.

Chamoun Issa was chosen to adapt Small World by Matt Beaumont into a mere 90 second film. You can watch exclusive clips from his trailer in this brand new video, which also includes interviews with the two main men. Chamoun explains how he responded to the challenge and Matt explains how excited he was with this new interpretation of his work.

Interview url:
mms://groovyg.edgestreams.net/groovyg/clients/Markettiers4dc/webchats/11873/11873_book_video_awards_B.wmv

The short films will be premiered at the Book Video Awards on Thursday 28th February 2008. They can all be watched at www.play.com


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  #2  
Unread 02-29-2008, 11:03 AM
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Direct link to the Videos on Play.com - Book award Videos

The three books featured are Adult titles and whilst I'm unaware of what's in the pipeline, if the videos prove popular I'm sure the opportunity to convert Children's book title blurbs into short trailers would be great. ..

Ideal for booksellers online advertising !
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